2025 Impact Report

2025 Impact Report

St. Louis Public Radio

July 2024-June 2025

Irrepressible

Public Service Journalism

From our leadership

General Manager Jess Luther

Local journalism is essential to the health of our region. It delivers accurate information to help people find and share resources, make decisions, and understand one another. St. Louis Public Radio continues to thrive and make our region a better place to live, despite headwinds against journalism that serves the public interest. Our impact is real: Every year, we hear from multiple nonprofit organizations who report receiving an uptick in donations after appearing on St. Louis on the Air. This past year, our health coverage on whooping cough helped connect pediatric infectious disease doctors across different health care systems and our reporting on deadly conditions at the city jail prompted advocates to take action.

In May, St. Louis experienced tragedy when an EF3 tornado touched down, destroying lives and landscapes. STLPR provided timely and accurate information, asked tough questions of elected officials, and led coverage with humanity and empathy. We heard directly from community members who appreciated our consistent, extended coverage of the tornado and ongoing recovery. We will continue to highlight the fortitude of St. Louisans with reports that only strong local media can provide.

STLPR also experienced a challenging year as an organization. When federal funding for public media was rescinded for the first time in our 53-year history, we saw more than 6% of our annual budget disappear and a gap of over a half-million dollars emerge.

We asked urgently for sustaining support. It was your generous donations and words of encouragement that helped us provide premier service under difficult circumstances. STLPR’s staff, in turn, feels an enduring responsibility to serve the people in our region with truthful reporting, community events that engage and spark joy, and a sense of place and belonging in confounding times. You have us, and we have you.

STLPR is now proudly funded 100% by members and sponsors, and we are continuing our march toward independent operations after decades of fruitful partnership as a service of UMSL. This operational independence will allow us to be more nimble and more sustainable for the years ahead, and to grow and evolve with the needs of our audiences.

STLPR’s commitment to St. Louis runs deep. As you explore the ways we’ve connected people and ideas through our award-winning work over the last year, we’re looking ahead, imagining how STLPR can expand our service and further our mission to inform and create a more inspired and engaged public, right here in the region we all share.

With gratitude,

signed, Jess Luther

Jess Luther, Interim General Manager

Saint Louis Public Radio General Manager Jess Luther in the newsroom.

More than radio — we’re dynamic media,
in your ear, on your screen, in your pocket, and wherever you are.

From our founding in 1972, St. Louis Public Radio has evolved from our legacy medium into a multiplatform powerhouse with media reaching more than a half-million people each month. Radio is our legacy, and audio storytelling continues to be our specialty.

292,098

Monthly radio listeners

260,428

Monthly stlpr.org visitors

7.8M total pageviews, averaging 648K per month

55,247

Monthly podcast listeners

1.4M total downloads, averaging 119K per month

74,570

Monthly streaming listeners

359K monthly listening hours

40,967

Newsletter subscribers

Free subscriptions include The Gateway, Off Mic, and eUpdates

Andrea Henderson interviews a neighborhood resident.
A woman records her story in the Story Corps trailer.

STLPR receives historic grant to bridge divides

In December 2024, the James S. McDonnell Foundation awarded St. Louis Public Radio an $800,000 grant, to be distributed over four years — the largest foundation grant in STLPR’s history.

The award will fund a new media program encouraging St. Louisans to talk across differences. Drawing inspiration from StoryCorps’ One Small Step program, the newly titled “Meet Me” initiative will help area residents better understand the divides that shape our region and show how St. Louisans from all walks of life are working to bridge them.

“Meet Me” will air on STLPR’s flagship talk show, St. Louis on the Air, on social media, and at stlpr.org, and will host an independent podcast and newsletter. “Meet Me” is scheduled to launch in January 2026.

Statehouse and Politics Reporter Sarah Kellogg

STLPR launches statehouse internship with grant from the RCJF

St. Louis Public Radio added to its coverage of the Missouri legislature by launching a statehouse reporting internship in partnership with the River City Journalism Fund.

The St. Louis-based journalism nonprofit awarded STLPR $13,200 to staff an intern at the Capitol building in Jefferson City from January through May 2025.

This paid internship position helped STLPR cover the high-volume, day-to-day legislative activity at the Capitol. The station is seeking ongoing funding for 2026 and beyond.

The intern works alongside Statehouse Reporter Sarah Kellogg (pictured).

St. Louis Public Radio’s Jason Rosenbaum, left, interviews Alderwoman Cara Spencer during a mayoral primary watch party on Tuesday, March 4, 2025, at The Post in downtown St. Louis. Will Bauer works in the newsroom in the after-hours. Offices behind him are dark.

Defunded

In 2025, public media faced its greatest existential threat, as calls to defund NPR culminated in a direct appeal to Congress by the president.

On May 2, 2025, President Donald Trump signed an executive order to cut funds for the nation’s public media stations, impacting NPR, PBS, and the more than 1,300 local public media stations across the country, including STLPR.

Months of hopeful waiting and watching ended on July 18 when Congress voted to fully defund the Corporation for Public Broadcasting.

3100 mics on the ground. The 99 percent.

An urgent STLPR infographics campaign argued for the value of public radio. St. Louis responded with thousands of calls and emails to legislators to protect their public media.

But not defeated

St. Louis would not allow defunding to deter us from our mission. St. Louis Public Radio launched an urgent one-week fundraising campaign, appealing to our community on air, on social media, and in written appeals. In an extraordinary showing of support, the station raised over $800,000 from more than 2,450 donors. The money raised replaced the $575,000 in annual federal funding that was eliminated by Congress for 2026 and then some, providing a blueprint for defeating the now annual funding hole we must escape.

The loss of federal funding still creates a wide gap between our new reality and our important needs and plans for growth, but thanks to our community, we are inspired, not dismayed.

At a moment when we are witnessing the creep of news deserts, the silencing of voices willing to hold power to account and the shrinking of newsrooms, the need for a free and fearless press has never been greater.

STLPR will keep broadening our coverage, deepening our service, and reaching more of our region, and continued support from our community will light the way. Community support allows us to look forward with resolve and optimism — free, local, and fearless. Defunded but not defeated.

Love STL? Protect Public Media. A yard sign with a link to donate to Nine PBS and Saint Louis Public Radio after CPB funding was pulled.

Award-winning journalism

The STLPR newsroom produces rigorous, multiplatform journalism that reflects the full spectrum of our region’s voices. We help citizens understand the way local and state politics work, clarify issues that affect their lives, and provide accurate, fact-based reporting to help them make informed decisions — bringing clarity, context, and humanity to the news.

The following reporters and stories were recognized for excellence and service to the community in pursuit of that mission during fiscal year 2025, from July 2024 through June 2025.

A collage showcasing police officers working crime scenes, money being cut, lab workers, and the Metropolis Police Department seal.

1. EPPY Award, Best Collaborative Investivative/Enterprise Reporting
2. Brechner Freedom of Information Award
3. National Headliner Award for Best Radio Series
4. Missouri Broadcasters Assocation Award, Best News Series and Best Use of Digital Media-News
5. Public Media Journalists Association Award, Collaborative Effort

Unsolved Watch on YouTube
A photo illustration shows a collage of images: a girl facing away from the camera while wearing headphones, a pair of girls looking out of a window while holding hands, a calendar noting Taylor Swift’s new album release and a highway sign showing the Missouri Girls Town location. There are heart and line doodles around some of the photos, positioned on a navy backdrop.

Regional Edward R. Murrow Award, Digital

Missouri and Iowa’s lack of beds at group foster homes leaves at-risk girls without specialized care
The new talk and the legacy of Mike Brown

Regional Edward R. Murrow Award, Excellence in Diversity, Equity, and Inclusion

The new ‘talk’ and the legacy of Mike Brown Watch on YouTube
2024 Murrow Awards, Saint Louis Public Radio short form video

Regional Edward R. Murrow Award, Excellence in Innovation

Short-form Video Watch on YouTube
The Ferguson Uprising will be livestreamed

Regional Edward R. Murrow Award, News Documentary

Revolutions will not be televised — but the Ferguson Uprising? It was livestreamed Watch on YouTube
Tuesday, April 9, 2024, total coverage of the 2024 eclipse

Regional Edward R. Murrow Award, Newscast

April 9, 2024 - The Morning After the 2024 Eclipse Watch on YouTube
In this illustration, many hands reach for the sky, in protest of police brutality. A new season of We Live Here starts in August 2024.

1. Regional Edward R. Murrow Award, Podcast
2. Public Media Journalists Association Award

We Live Here: Season 10 Read More
Dalyla Stennis looks over at her teammates during flag football practice on Tuesday, Oct. 1, 2024, at Belleville West High School in Belleville.

1. Regional Edward R. Murrow Award, Sports Reporting
2. Missouri Broadcasters Association Award, Best Sports Report

First season of girls flag football proves popular at Belleville high schools
Michael Brown Sr. and Cal Brown reflect on a decade after the Ferguson uprising

Regional Edward R. Murrow Award, Best Video Content by a Radio Station

Michael Brown Sr. and Cal Brown reflect on a decade after the Ferguson uprising Watch on YouTube
Lara Hamdan

Regional Edward R. Murrow Award, Social Media Star

Social Media Star Read More
Jason Rosenbaum

Regional Edward R. Murrow Award, Social Media Star

Social Media Star Read More
St. Louis Metropolitan Police Department squad cars sit at central patrol on Wednesday, Oct. 27, 2021, in St. Louis, Missouri.

Regional Edward R. Murrow Award, Second Place, Best Documentary

St Louis police have failed to solve nearly 60% of homicides committed in 2017
Sarah Adam, the first female player on Team USA’s wheelchair rugby team, poses for a portrait post training for the upcoming Paralympics in Paris, representing both her country and women in the sport.Photographed on May 31, 2024 at the Centene Community Ice Center in Maryland Heights.

Regional Edward R. Murrow Award, Second Place, Best Sports Reporting

St. Louisan becomes the first woman to make the U.S. Paralympic wheelchair rugby squad
Abby Llorico reads from a script in the production studio.

1. INBA Crystal Mic Award, First Place
2. Missouri Broadcaster’s Association Award
3. Public Media Journalists Association Award

Best Newscast Read More
Maeve Beebe, 4, of Auburn, Mich., watches the total solar eclipse on Monday, April 8, 2024, at Cole Memorial Park in Chester, Ill.

Public Media Journalists Association Award, Second Place, Spot News

Solar eclipse plunges Illinois and Missouri into darkness as the celestial spectacle dazzles
Rahaf, 2, and her mother, Israa Saed, arrive at St. Louis Lambert International Airport on Monday, Dec. 2, 2024, from the Gaza-based Al Bridge Refugee Camp. The Palestine Children’s Relief Fund arranged the transport of eight critically injured children to the United States for medical treatment and recovery — including Rahaf, who had both her legs amputated after her home was bombed in Israeli airstrikes.

Public Media Journalists Association Award, Second Place, Student Spot News

Palestinian toddler injured in Gaza comes to St. Louis for medical treatment Read More
St. Louis-based composer Christopher Stark worked with cello-percussion duo New Morse Code to craft “The Language of Landscapes,” a piece that weaves field recordings and the sounds of discarded objects into a piece of music that celebrates nature while warning of the perils of climate change.

Public Media Journalists Association Award, Second Place, Use of Sound

St. Louis composer uses sounds of nature in an urgent warning about climate change
A screenshot of Saint Louis Public Radio’s website home page, taken on October 1, 2025. Stories include Unsolved, not forgotten, how 6 parents remember the children they lost to violence in Saint Louis, S T L Welcome Kit, How developers charged with fraud in Saint Louis caught a break from Trump’s U S attorney, When will the government reopen? Here’s how long past shutdowns lasted, The B E T Hip Hop Awards cut the cord as D E I dies, and a promotion to subscribe to The Gateway newsletter.

INBA Crystal Mic Award, First Place

Best Digital Presence stlpr.org
Elaine Cha interviews a guest in the recording studio.

INBA Crystal Mic Award, Second Place

Best Large Radio Station

An illustration of a child abuse investigator with her head rested in her hand looks at thousands of documents as silhouettes of children are in the foreground.

INBA Crystal Mic Award, First Place, Best Investigative

Over 6,000 St. Louis-area child abuse and neglect cases remain open due to staff shortages
Workers dig through the exposed, fire-damaged sixth floor of the National Personnel Records Center after a fire destroyed it on July 12, 1973. More than 16 million military personnel files are estimated to have been lost.

INBA Crystal Mic Award, First Place Best Podcast

In 1973, a fire in St. Louis County changed American history — by destroying it
A cyanotype illustration with an investigator rumages through clothes as a family watches.

INBA Crystal Mic Award, Second Place Best Investigative

St. Louis-area school district aggressively audits student housing, citing ‘educational larceny’
Saanvi Kathal, foreground, chases Avani Kambala around a circle of fellow students on Friday, Dec. 8, 2023, at the Hindu Temple of St. Louis’ Education and Cultural Center in Ballwin, Mo. The students were playing a version of “Duck, Duck, Goose,” where they counted in Hindi as they made their way around the circle.

INBA Crystal Mic Award, Second Place Best Podcast

How immigrant families preserve history, culture and familial bonds through language
Former KDHX DJ Ital K is photographed on Thursday, Oct. 26, 2023, in the “music room” of his home in Granite City, Ill. He estimates he has more than 5,000 CDs in various cabinets — and that doesn’t even include the vinyl.

INBA Crystal Mic Award, Second Place Best Use of Sound

KDHX critics seek leadership change as listeners confront a newly unfamiliar schedule
The interior of the historic Washington Theater on Thursday, Nov. 16, 2023, in Quincy, Ill. The theater first opened its doors in 1924 and was later added to the Register of Historic Structures. It is currently undergoing a restoration effort.

INBA Crystal Mic Award, Second Place Best Writing

New Quincy effort looks to raise the curtain at the historic Washington Theater
Penelope, a Forsyth School fourth grader, votes for the school’s new mascot on Thursday, Oct. 24, 2024, in St. Louis’ Wydown Skinker neighborhood.

Missouri Broadcasters Association Award, Second Place, Best Feature Reporting

Forsyth School students learn about elections by voting for a new mascot

Financials

Financial graphs illustrate the unaudited operating revenue and expenses for the fiscal year ending June 30, 2025. Audited results will be available in late winter or early spring 2026 at stlpr.org/publicdocuments.

$8,248,000 Community Support 92.0% $575,000 Corporation for Public Broadcasting Grant 6.4% $141,000 Other Grants 1.6% Revenue FY2025 $6,185,000 Program Services 66.1% $2,374,000 Fundraising & Corporate Support 25.4% $800,000 Administrative 8.5% Expenses FY2025

Cash and Investments at Year-End

($ in millions) $2.794 $3.051 21 $3.034 $2.656 22 $4.144 $2.382 23 $4.401 $2.149 24 $1.923 $4.580 25 Endowment Operating

A message of gratitude
from Chief Development Officer David Hutchison

At St. Louis Public Radio, everything we accomplish begins with you. Your generosity fuels the journalism that informs our region, the conversations that strengthen civic life, and the stories that connect us across neighborhoods, backgrounds, and beliefs. In these pages, you see the tangible impact of your support, how gifts of every size sustain trusted news, nurture the next generation of journalists, and ensure that fact-based, community-centered reporting endures for all who call this region home. We are deeply grateful for the commitment and confidence you place in us. Together, we’re building a more informed, inspired, and connected St. Louis.

Who Gives

Total Donors 25,130
First-Time Donors 1,625
Cornerstone Society $2,510,000 37.6% of all gifts
Average Pledge $219
Total Raised $6,675,861

What They Give

$2.25M $1.33M $839K $735K $533K $967K Giving Breakdown 20.0% 14.5% 12.6% 11.0% 8.0% 33.8% Gift Range $1 - $1,199 $1,200 - $2,499 $2,500 - $4,999 $5,000 - $9,999 $10,000 - $24,999 $25,000 +

How They Give

15,420 9,710 Gift Type 61.4% 38.6% Monthly donors provide essential, reliable support. Sustaining Members 15,420 One-Time Gifts 9,710

When They Give

Pledge Drive Revenue June 2025 April 2025 December 2024 October 2024 $75,495 $302,873 $226,785 $203,957

Behind the scenes

STLPR staff at the 2025 Hear the Future annual celebration. From left-to-right Fred Ehrlich, Brian Heffernan, Alex Hueur, Jonathan Ahl, Brian Munoz, The Indicator host Wailin Wong, Planet Money host Kenny Malone, Emily Woodbury, Lara Hamdan, Hiba Ahmad, Anisa Curtis, Abby Llorico, Cristina Fletes-Mach, Sarah Fentem, Jason Rosenbaum, Jess Luther, Sarah Kellogg, Rod Milam, Everis Clarke Jr., Chad Davis, and Marissanne Lewis-Thompson.
The University of Missouri, Saint Louis St. Louis Public Radio is a listener-supported service of the University of Missouri–St. Louis.
Staff photo of Bob McCabe in the announcer studio in Lucas Hall at UMSL, 2009.

In Memory of Bob McCabe

STLPR staff mourn the loss of Bob McCabe, former morning host who retired in 2013 after working at the station for almost 25 years. “Bob played the role of trusted, friendly guide to the mornings of thousands of St. Louisans, a role he played so well, and for which he was appreciated,” said host Mike Schrand. McCabe was 80 years old.